How we work: four steps, and one promise you can check
We are not a vendor with one technology to place. We start from your problem, compare the options, run a small pilot with measurable results, and only then talk about a rollout.
The promise: if the discovery call shows you do not need us, we say so on the call. This page explains why that is in our interest, not just in yours.
Thirty minutes, no slides, no preparation required.
Why indoor positioning projects go wrong
Most of the failed projects we hear about did not fail because of the radio technology. They failed earlier, in the way the project was scoped and bought.
The technology was chosen before the problem
Someone read about RTLS, wrote it into the requirements, and the question "what decision will this data support" was never asked. The system works and nobody uses it.
Accuracy was specified by habit
Sub-meter accuracy sounds safer, so it goes in the spec. It multiplies the hardware count and the installation effort, and in many cases zone level would have answered the same question.
The demo was not your building
A demo in a clean showroom says little about a site with steel racking, thick concrete and machines moving all day. Nothing is proven until it has been measured in your building.
Nobody owned the integration
Positions arrive in a dashboard that no one opens, because they were never connected to the maintenance system, the ERP or the process that was supposed to change.
The pilot was skipped to save time
Rolling out a whole site at once removes the one cheap opportunity to discover that the assumption was wrong.
Three questions we ask before proposing anything
Any consultant can ask what your budget is. These three questions decide whether a project is worth doing at all, and we ask them on the first call.
What decision changes when you know the position?
If the answer is a concrete action, stopping a search, triggering an alert, closing a work order, the project has a purpose. If the answer is "it would be nice to see it on a map", we will say that the business case is not there yet.
Do you need continuous position, or only passage?
Continuous positioning, the case we describe on our indoor asset tracking page, needs infrastructure everywhere. Knowing that an item passed a gate needs a reader at that gate. The second option is often enough, and it costs a fraction of the first.
Who will own the data after go-live?
A named person, a receiving system and a routine. Without those three, even an accurate system stops being used within a few months.
The four steps
The same sequence on every project, whatever the technology turns out to be. Each step has an exit decision: we can stop at the end of any of them, and sometimes we recommend it.
1. Free 30-minute discovery call
What you want to locate, how many items, how precisely, in what kind of building, and what should happen with the data. No preparation needed on your side. At the end of the call you get our honest read: which technologies are worth evaluating, which are not, and whether you need a system at all.
2. Site assessment
We look at the building rather than the brochure. Floor plan, structure, ceiling height, racking and metal, existing Wi-Fi or cabling, where power is available, and the constraints of working on an active site. This is what turns a technology choice into a realistic installation plan and a real number.
3. Pilot
A small, measured deployment in a real area of your site, not a demo. For our Bluetooth Beacon Tracker, a pilot uses at least 6 nodes covering about 300 m2. You see the accuracy you actually get, in your building, before committing to a rollout.
4. Rollout and integration
Full deployment, connection to your systems via API, access to your raw data, user training and support. The scope of the rollout comes from what the pilot measured, not from what the datasheet promised.
When we are not the right partner
A method is only credible if it includes the cases where it does not apply. These are the situations where we will tell you to spend your money elsewhere, or not to spend it at all.
You only need to know that something passed a point
If the question is "did this pallet leave the building", a reader at the gate answers it. A full positioning system would be a more expensive way to get the same answer, and we will say so.
You need reaction times below one second
Anticollision and machine safety are engineering disciplines with their own standards and their own suppliers. Our systems update in the order of seconds. We do not sell them as safety devices.
The budget is below the minimum commitment
We work from a minimum commitment of USD 5,000. Below that we cannot run an assessment, a pilot and a rollout properly, and a half-scoped project helps nobody. We would rather point you to a simpler off-the-shelf option.
There is no internal owner
If nobody inside your organization will own the data and act on it, the project will be judged a failure regardless of how well it performs technically. Better to wait until there is an owner.
You already know exactly what you want to buy
If you have a fixed specification and only need someone to install it at the lowest price, an installer will serve you better than we will. Our value is in the part before the purchase order.
What engaging us costs
The discovery call is free and has no conditions attached. Beyond it, we work with a minimum commitment of USD 5,000. The final figure depends on the area to cover, the number of assets, the accuracy you need, and the installation and integration work involved.
The discovery call is free
Thirty minutes, no cost, no obligation, and no follow-up sequence if the answer is that we are not a fit.
Assessment and pilot come first
You pay for a measured pilot before you pay for a rollout. That order exists so that the rollout decision is made on evidence from your own site.
What moves the number
Area to cover, number of assets, accuracy required, installation conditions, and integration with your existing systems.
Your data stays yours
API access and access to raw position data are part of the scope, not an upsell. You should be able to leave and keep your data.
Why it pays us to tell you what not to buy
"We will be honest with you" is a claim every supplier makes, so it is worth explaining the mechanics instead of asking you to take it on trust.
If you want to test this, bring us a project you suspect is over-specified. That is the fastest way to see how we answer.
An oversized system is a support cost for us
A deployment that was never needed generates tickets, complaints and rework, and we carry that cost for years. A right-sized system that people use is cheaper for us to support.
We are not tied to one technology
We have our own BLE and video products, we are a Wheere partner, and we work with third-party technologies. When the recommendation changes, our revenue does not disappear, so there is no incentive to force one answer.
Pilots protect both sides
We would rather lose a rollout after a pilot that produced honest numbers than deliver a full site that does not do what was promised. The second outcome is far more expensive for us.
This market runs on references
Indoor positioning is a small industry where buyers talk to each other. Telling someone they need RFID gates instead of RTLS costs us one project and is the reason we get the next call.
Frequently asked questions
What happens on the free 30-minute call?
You describe what you want to locate and why. We ask about quantities, accuracy, the building and what should happen with the data. At the end you get a plain answer: which technologies fit, which do not, roughly what scale of project it would be, and whether you should be doing this at all. There is no presentation and nothing to prepare.
What do you need from us for a pilot?
A scaled floor plan of the areas you want to monitor, optionally the position of the power outlets, and a few photos of the spaces. That is enough to plan node placement. If you do not have a scaled plan, tell us on the call and we will agree how to produce one.
How big is a pilot?
For the Bluetooth Beacon Tracker, at least 6 nodes covering about 300 m2. The area is chosen with you, and it should be a real, representative part of the site rather than the easiest corner.
Do you only install your own products?
No. We have our own BLE and video tracking systems, we are a Wheere partner for long-range positioning, and we compare third-party technologies such as RFID and UWB. The recommendation follows the use case.
How long does a project take?
It depends on the site, on access for installation and on your internal approvals. We give an indicative timeline after the site assessment, when we know the building, and not before. An estimate given earlier than that would be a guess.
Can we stop after the pilot?
Yes. That is what the pilot is for. If the measured results do not justify a rollout, stopping is the correct decision and we will say so ourselves.
Do we get access to the raw data?
Yes. API access and your own position data are part of the scope. Your data should be usable in your systems, not locked inside a dashboard.
Talk to an engineer, not a salesperson
Thirty minutes, free, no preparation. You will leave the call knowing which technology fits your problem, roughly what scale of project it is, and whether it is worth doing. Including the answer that it is not.